seth godin

11 random lessons of 2011
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As we come to the end of 2011, here are some lessons that I have learnt. Life is short. Live your dream and wear your passion. No one is indispensible. Everyone has a replacement. According to Seth Godin, “to be...
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Weird might be the new normal.
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I'm now reading Seth's latest masterpiece "WE ARE ALL WEIRD".  Essentially, Seth puts forward the view that the bell curve is no longer shaped like a traditional bell.  There are less of the large group of normal people in the...
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Vice President of Starting
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My 17 year old son Diego saw me reading the latest Seth Godin masterpiece Poke the Box and started poking into it himself.  After a few page turns and a moment of quiet investigation he exclaimed, "but Dad, all he...
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The New American Dream
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I am currently reading Seth Godin's new book Linchpin which is so compelling and purpose-filled, that I wanted to share an excerpt. The American Dream was: Keep your head down Follow instructions Show up on time Work hard Suck it...
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The Art of Marketing
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I very recently attended the Art of Marketing Conference in Toronto. The event was billed as: Canada's Marketing & Innovation Conference This one day conference features six internationally renowned bestselling authors and leaders who will share an exciting blend of...
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