Dennis Ramdeen

Pepper is looking for an Account Executive

by Dennis Ramdeen|20 March 201929 March 2019|News, Pepper

Firstly, you must have Advertising Agency experience. Are you a good juggler? Can you thrive in chaos and keep your composure? Do you have a passion for brands? If you answered yes to all of these read on. The ideal...

What’s the Pan?

by Dennis Ramdeen|19 December 201819 December 2018|Blog, Off-Topic

What’s the plan for pan? T&T Pan has new leaders. But I’m not discerning new leadership. In fact, they are playing the same tune. The mess they have met appears to have shocked them into a state of paralysis. And...

13 Things You May Not Know About Me

by Dennis Ramdeen|03 September 201805 September 2018|Blog, Off-Topic

I think to be in marketing one must have broad interests that allow you to be in touch with the ground. As founder of Pepper 13 years ago, here are 13 things that have prepared me to be a marketer...

The Power of Mentorship

by Dennis Ramdeen|30 August 201803 September 2018|Blog, Off-Topic

A friend is someone who knows all about you and still loves you. - Elbert Hubbard Pepper was born 13 years ago and made easier because of one person who had great faith in me. Can’t remember the conversation exactly,...

Advertising: Does it Work?

by Dennis Ramdeen|29 May 201808 June 2018|Ad Industry, Blog, Marketing Strategy

Does Advertising work? First let me say that spending money to advertise your one location bakery brand is a waste of limited resources. But when it comes to advertising brands with mass appeal, things are different. The CEO of a...

What Your Agency Should Be Doing For You

by Dennis Ramdeen|21 March 201821 March 2018|Ad Industry, Advertising, Blog

1. Helping you make sure that your company’s brands are differentiated. Differentiation means not only what you stand for but also what you don’t stand for. It means being unattractive to some people. Maybe even a lot of people. If...

11 Ramblings from a Student of Marketing

by Dennis Ramdeen|24 January 201824 January 2018|Blog

Been noticing some things around me that provide lessons for us marketing folks. Here are some ramblings— Not all revenue is good revenue. You may grab at an opportunity that hurts your brand. This applies to soca artistes as...

Mainly because of the meat.

by Dennis Ramdeen|08 December 201708 December 2017|Blog, Marketing Strategy

Brands become brands because people know what they stand for and they deliver on their promises. In my University days, Dominion Supermarket figured out that the best way to get into consumers’ minds and hearts was to dangle meat in...

Recession in T&T – 11 things to do to thrive

by Dennis Ramdeen|13 June 201713 June 2017|Blog

In this recession, pay special attention to the customers you already have. This applies to any kind of business. Give them some extra love and find ways to add value to whatever you do for them. It could be as...

There’s no such thing as bad publicity, right?

by Dennis Ramdeen|18 April 201718 April 2017|Blog

We will be featuring blog posts from Conner Galway periodically. Conner is the Founder of Junction, a Digital Communications Company based in Vancouver with whom we partner. Here's Conner's views on some recent PR calamities. Everyone loves a good scandal....

Want to stand out online? Think small.

by Dennis Ramdeen|10 April 201710 April 2017|Blog

We had a visit from Conner Galway of Junction last week and he has left me both depressed and excited. Depressed by how much he knows that we don't. But excited by the possibilities of the learning curve that is...

Pepper accredited by Agency Management Institute

by Dennis Ramdeen|04 March 201706 March 2017|News, Pepper

Drew McLellan, President of the Agency Management Institute (AMI), has announced that Pepper Advertising is now a part of its network. McLellan said that “the mission of AMI is lofty yet simple — help agency owners increase their revenue, attract...

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