Digital Marketing

by Pepper Advertising|03 December 200909 June 2013|Blog, Digital Marketing

Submit a video of yourself, friends/family eating pizza and win $3,000TT!! That's the basis of a new Facebook campaign by Mario's Pizza. Mario's gives away $3,000 but gains a variety of videos created by regular customers, who promote the brand....

TT Stock Exchange’s Facebook Get your Share Campaign

by Pepper Advertising|23 November 200909 June 2013|Blog, Digital Marketing

I've only just caught wind of the tail-end of this 6-week long campaign. The Trinidad & Tobago Stock Exchange (TTSE) is giving away $12,000 worth of shares via Facebook. Since it's generally agreed that Facebook is boring now, (unless you're...

How I use LinkedIn

by Dennis Ramdeen|14 November 200909 June 2013|Blog, Digital Marketing

When I was first invited to join LinkedIn I felt unease in entering the online space. I didn’t see myself going back so wondered why I should connect in the first place. I didn’t think it could help me beyond...

Interview with 2M against $2M Flag Creator

by Pepper Advertising|12 November 200926 August 2014|Blog, Digital Marketing

In a previous blog post, we examined the phenomenal success of the 2 million against $2million flag Facebook Group. When I say success, I'm referring to the rapid increase in membership and the group members' high level of interaction in...

TriniPulse’s Create Your Cover Shot

by Pepper Advertising|12 November 200909 June 2013|Blog, Digital Marketing

Trinis really are quite photogenic. I came across TriniPulse's Create Your Cover Shot campaign. If you' have ever heard of or used MagMyPic you already know what this is. You upload a photo of yourself, and it gets overlaid with...

Facebook meme: 2M against the $2M Flag!

by Pepper Advertising|11 November 200926 August 2014|Blog, Digital Marketing

Trinidad & Tobago's Newsday featured an article entitled Facebook Group against $2M Flag. Apparently, some caring soul created a Facebook group in response to our Government's spending habits. Naturally, I went across to Facebook to investigate. The Newsday reported 2 million...

Facebook Faceoff: Mario’s vs KFC

by Pepper Advertising|04 November 200909 June 2013|Blog, Digital Marketing

Pepper is thinking on a Facebook page for one of our clients. This led me to thinking about local businesses who've already established a Facebook presence. Here's a non-scientific, inadmissible in court, breakdown of KFC Trinidad & Tobago's Fan Page...

Viral Video Success: Volkswagen’s Fun Theory

by Pepper Advertising|22 October 200926 August 2014|Blog, Digital Marketing

In case you missed it, an amazingly good example of a social media campaign. Take note those of you searching for ideas to jump start a social media campaign. Essentially, VW is trying out new ideas on changing behaviour. Their...

Better Bookmarking: Xmarks the Spot

by Pepper Advertising|23 September 200910 July 2013|Blog, Digital Marketing

I love me some Xmarks. Formerly Foxmarks, Xmarks allows you synchronise my favourites/bookmarks across browsers and across machines. If I'm at work and I bookmark an informative article on Safari, *hey presto!* I can find that same link already present...

Digital is More Better?

by Bjorn Stodart|22 September 200908 June 2013|Blog, Digital Marketing

The big, fast moving trend involves the latest technology boom. Print newspapers are slowly dying out, and are fastly being replaced by online publications (in developed nations this tends to be the case). Other media industries are feeling the same...

Presentation Design Heroes

by Pepper Advertising|11 September 200908 June 2013|Blog, Digital Marketing

Ahhhh... my first blog post... let me savour the moment. Aaannnnddd.... we're off... Heroes. (Not the kind who were originally bad but were 'persuaded' into shape-shifting and thinking they are really Nathan Petrelli...but I digress). Find these people online and...

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