youtube

by Pepper Advertising|01 November 201601 November 2016|Digital Marketing

Endless opportunities of YouTube advertising for creative flair of Caribbean entrepreneurship The landscape of video advertising has never been as interesting and dynamic as over the last decade. The advent of digital marketing has creatively reshaped the use of common...

Social network

by Eric Barry|02 January 201108 June 2013|Blog, Digital Marketing

Call me a cynic if you may. I, however, think that the majority of people who use the social network are not very social. If fact, I categorise them as downright rude and selfish. It is no strange sight to...

The CMO’s Guide To The Social Media Landscape

by Pepper Advertising|04 August 201009 June 2013|Blog, Digital Marketing

Pepper-e is pleased to refer you to the CMO's guide to the Social Media Landscape. Now, you too, can draft a social media strategy with this handy cheatsheet. The chart was commissioned by CMO.com and drafted by their online agency...

Domino’s eat humble pie

by Dennis Ramdeen|22 March 201009 June 2013|Blog, Marketing Strategy

The writing was on the wall. Dominos didn't like its placing among the large pizza chains. And their self inflicted wound courtesy the disgusting actions of 2 employees, distributed far and wide courtesy YouTube made things even worse for Dominos. They needed...

Viral Video Success: Volkswagen’s Fun Theory

by Pepper Advertising|22 October 200926 August 2014|Blog, Digital Marketing

In case you missed it, an amazingly good example of a social media campaign. Take note those of you searching for ideas to jump start a social media campaign. Essentially, VW is trying out new ideas on changing behaviour. Their...